MCM Monographs

Dennis Conneally, MCM, CCE (2012)

Junior sailing programs are commonly found in yacht clubs throughout the country and for years have gained in size and popularity. What defines successful programs varies from club to club, but research shows that success is measured by five defining characteristics.
 
This monograph is a study of best practices used by the most successful junior sailing programs across the country. It will provide valuable information for club managers to use when evaluating their own junior sailing programs and will serve as a resource for yacht club managers to use when building similar successful programs at their clubs. Successful junior sailing programs can add great benefits to clubs that extend far beyond the cost of funding these programs.

Dennis Conneally, MCM, CCE
San Anselmo, California

A monograph submitted to the Certification Committee of the Club Managers Association of America in partial fulfillment of the requirements for the Master Club Manager (MCM) designation.

December 2011